Every
invention in art is a single event in time, has no evolution. el lissiT
zK y | 192 – Fluxus has not evoloved it has
happened in time.
With the passage of time different variations of the same
theme are composed around
the invention, sometimes more sharpened, sometimes
more flattened, but seldom is the original power attained. – This
speaks about the neo dadas suggesting that the power is less
The so-called technical aspect is, however, inseparable from the so-called artistic aspect
What we find, more or less, in
the art of printing are masterly variations accompanied
by technical improvement
in the production of
the instruments.
In the first place it is the
consumer who determines the change by his requirements; - think about the next
generation of consumers will they want print?
The idea that moves the masses today is called
“materialism,” but what precisely characterizes the present time is
dematerialization.
i
n
America there was a new optimistic mentality, concerned with the day in hand,
focused on immediate impressions, and this began to create a new form of
printed matter
The traditional book was torn into separate pages,
enlarged a hundredfold, colored for greater intensity, and brought into the street
as a poster.
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