Wednesday, 28 October 2015

Type - Production & Distribution (Lecture 3)

Notes:

Type is something that underpins everything we do as designs

why type is important:

a quote i liked from the lecture was ' type is what language looks like'
is the craft of endowing human language with durable visual form

3200 bc is when type began

Our alphabet came from the greeks and it began with picture symbols

pictures - diagrams - symbols

we as humans have moved from oral to written,  a reason for this was to write things down document things both in trade and in science. we went from Pictures to diagrams to symbols ending up with letterforms to create words.

Johannes Gutenbergs - printing press (1436)

William Foster (1870)

only the rich could read william foster in 1870 made education compulsory, Elementary education act. This made reading a significant part in culture, walter gropius depicted the difference between font and function, which appeared in the bauhaus (1919 - 1933) Designing started with bauhaus and the use of mass production.

Max miedinger - Created helvetica, it is the birth of modern type, 25 years on microsoft ripped off helvetica and created arial

Apple introduced creating fonts digitally this was on the macintosh in 1990

Type is about audience we need to think about aspects behind the type such as audience and how its communicated to them. '

Fred "design can change the world because it changes the way people thing" interesting view

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